Dial Up the Colour, Not the Maintenance

Vivid colours are having a moment — and we’re so here for it! But if you’ve ever thought bright fashion shades = high maintenance, we’ve got good news. There’s a way to have fun with colour and keep it totally wearable (and way less upkeep than you think).

At KGHD, we’re loving the shift towards low-maintenance techniques — think lived-in blondes, but with a fashion twist. These looks let you enjoy your favourite vibrant tones while keeping things soft at the root and super easy to manage between salon visits.

✨ Our favourite ways to wear vivid colour right now:

• A deeper root melt with a bold pop of colour through the ends

• Demi or semi-permanent shades that fade softly and are easy to switch up

• Using vivid tones as a temporary toner for festivals or events (hello, summer hair!)

• Deeper fashion shades like cherry cola and cowboy copper for a more subtle (but still stunning) finish

• Bright doesn’t always mean bold from root to tip — we’re all about making vivid work for your lifestyle.

🎨 What to know before you go bold:

Fashion colours do need a little love. The right aftercare is key to keeping them fresh and vibrant — that means using the right shampoo, avoiding excess heat, and booking in for toners when needed. And if it’s your first time going vivid, we’ll always chat through the prep. For most bright colours, we’ll need to lift your hair to a clean, even blonde first to get that perfect, punchy tone.

It’s an investment in colour and in your confidence — and the results speak for themselves.

Want to try a vivid that suits your vibe and your schedule? Book a consultation with us at KGHD — we’ll talk through your lifestyle, your inspo, and make sure you leave feeling 100% you (just brighter ✨).